Being Cheap Actually Costs you Money
As artists a lot of us tend to be, how shall I put this nicely?…. frugal, thifty? Cheap! OK, there I said it, a lot of us are just plain cheap! In the name of trying to save money we often shoot ourselves in the foot and end up actually losing money instead. We think that by holding out and not spending money on ourselves, our business, education, promotion or software that somehow we’ll beat the odds and come out ahead.
Art is a business
Art is a business just like any other business and in order to thrive we need to stay competitive. Part of staying competitive means investing in ourselves and our business. In the many years I’ve been in business I’ve had to learn this lesson more than once. Sometimes it’s just a simple reminder other times it’s cost me dearly. I apologize for the rant but if there’s one bit of advice I would give someone who is interested in making a living as an artist it would be – Don’t be cheap. Invest in yourself and invest in your business and you will see the returns. Being cheap will simply end up costing you in the end.
Bob Ostrom is an award winner illustrator who teaches Adobe Illustrator, Photoshop and InDesign in Raleigh NC and for some strange reason has chosen to use the third person for this author bio. If you are interested in taking a class with me or an online tutoring session please use the link below to sign up for more info.